Tips Dan Trik - Try to remember the last time when you used Google... you wrote a few words as the keyword. Then Google displays the results related to the keyword. The more relevant the keyword, the higher the ranking.
So, optimizing a page means optimizing keywords. Every page on your website should be optimized for at least one keyword. How?
By including keywords in your website page. Precisely inside the content, in the title, and in the URL.
Thus, search engines and visitors will instantly understand what the content of the page
your website.
One more thing...
You have to understand what the intent behind a keyword is. Let's say someone searches on Google with the keyword "buy iphone".
What does that mean?
Does he want to buy an iPhone or does he want to read an article on how to buy an iPhone?
Hmm... Looks like the first one makes more sense. Google understands this, too.
So Google will display the page that sells the iPhone. Therefore, it is impossible to get a high rating if you provide an article about how to buy an iPhone.
The title of the page that invites clicks
The easiest way to optimize a title is to include the main keyword you're after. For example, the keyword "learn SEO", then the title contains the word "learn SEO".
But that alone is not enough...
... the most important thing in the title is not keyword optimization, but optimization of human interest.
If the title you create is able to attract a lot of visitors, then the ranking will go up.
The logic is this:
Suppose there are 2 competing websites, in the 1st and 2nd place. It turns out that ranked 2nd gets more visitors than 1st place... because the title he makes it more interesting, so many click.
Google wants to prioritize the best results, then the website in the 2nd rank will be raised to the rank of
first. Reasonable?
Since the title is the first page element read in the search results, it is optimizing the title of the number of clicks can increase.
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